The Style Guide
Imagery is very important to the Edge brand. Imagery should convey movement and grace.
The correct uses of the slant are listed below along with the photography guidelines.
The slant is an important part of edge branding and should appear at least once on everything.
The 10° angle can either be white or gradated from the dark to light teal.
It is placed at the top left of documents and can be rotated (if absolutely necessary) 180° and placed at the bottom right of documents to create the same angle.
General photos should convey movement & grace through dance. Background images should be slightly desaturated to contrast the bright colors of logo and no take attention away from the logo. Photos of students or faculty in action are greatly encouraged. Photos of faculty must be provided by faculty.
banner ad (300px x 600px)